To make your expo, convention and trade show season a financial success you must pay attention to a marketing plan, whether it be one just in your head or a carefully planned out and written down strategy. When you are investing in trade show display booths you need...
Trade shows, expos and conventions all seem to be a great way to make a heap of money quickly, or at least that is how they are sold to us, but in reality the cost of doing an event can be two or three times our expected trade show exhibit booth budget. So to make...
The question of how to sell and display jewelry for the best results is one asked by all of us who attends trade shows, craft fairs, bridal expos, basically any retail or wholesale exhibition where we are selling jewelry. For me I have found that using creative...
Hey there, I thought for all of us who are building an online jewelry business with handcrafted lampwork glass beads might find it interesting to see the top 20 key word searches for last month: 1. lampwork beaded jewelry 2. lampwork jewelry 3. lampwork glass...
Hey there, Each year millions of dollars are invested in trade show exhibit and display efforts with the expectation of getting at least a 3 – 4 fold return. Yet if you walk an expo you’ll see a heap of trade show displays that just miss the mark and you...
