Marketing tools are essential for promoting your business and for any small business they need not only to communicate your message effectively but to be cost effective too. An easy way to keep costs down is to make your marketing tools yourself. Brochures can be...
There seems to be two camps of people when it comes to websites – those who are using them and building their skills with them and those who are spooked by them – or rather the technology – and are missing out on the business opportunities websites can provide. I want...
Tenacity is one of my favourite words. When I was a contract IT technical writer my clients would describe me as tenacious. This was because I understood that I was about 56th on the priority list of my sources of technical information for the documents I was...
This month’s article is simply about lessons learnt about having your C:drive wiped out by a nasty virus. I thought I was being rather smart about protecting the contents of my computer. I have two drives – C: drive for applications and a physically separate drive –...
